The wild strains of Norwegian Atlantic salmon are threatened in many rivers. This because of environmental damages from the farmed salmon business, hydro-electric power regulations, mixed stock netting at sea and harmful river management.
Especially the sea-lice problem from farmed salmon farms are now out of control and this will eventually extinguish wild salmon and sea-trout.
We hope YOU will act as a steward of the environment and help us in preserving wild salmon and sea-trout!